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Twitter Offers Mobile Ads Beyond its Site and LinkedIn Shuts Polling in Groups
Twitter’s Mobile App Install and Engagement Ads Post its acquisition of MoPub in 2013, Twitter is expanding its reach by selling ads in mobile apps beyond Twitter. According to Twitter’s blog, “For...
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LinkedIn Powers up Search and Google Launches Premium Programmatic Video...
LinkedIn LinkedIn’s burgeoning user base – more than 300 million registered users – has made its search methodology insufficient. LinkedIn’s current search feature that allowed people to search for...
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LinkedIn Expands its Ad Network across the Web
Following in the footsteps of Twitter and Facebook, LinkedIn is testing advertising outside its platform. LinkedIn has kicked off a pilot project that lets marketers to post ads over the web using its...
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LinkedIn acquires Bizo and Launches Direct Sponsored Content
LinkedIn & Bizo LinkedIn has acquired B2B ad tech company Bizo in a deal costing approximately $175 million. This acquisition comes after Facebook bought LiveRail and Twitter purchased...
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LinkedIn to Launch New Sales Tool
Arguably one of the most reputed professional networking sites, LinkedIn, is aiming to befriend sales executives. LinkedIn is going to start offering a new tool this week, Sales Navigator, which it...
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ROI of constant innovation, online B2B conversations and much more…| Best of...
This week’s hot news, events and videos from the online marketing and social media world. From the Position² Blog This Week: The ROI of Constant Innovation Businesses need to be innovative to ensure...
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Social Media for Enterprise [Infographic]
Today if your brand is not present on social networking sites you are unwittingly losing out to your competition. Companies around the world are investing heavily in social media marketing in order to...
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How To Write A Killer Ad Copy and much more…| Best of the Week
This week’s hot news, events and videos from the online marketing and social media world. From the Position² Blog This Week: How to Write a Killer Ad Copy That Actually Sells Pay Per Click (PPC)...
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LinkedIn Makes A Move | Introducing The New Campaign Manager Tool
Compared to other social media channels, marketing on LinkedIn has never been easy. While running campaigns or even reporting data Facebook and Twitter have provided a greater degree of flexibility and...
View ArticleHow Marketo Ad Bridge Enables To Target The Right Audience
Marketo Ad Bridge enables you to target the right audience with personalized marketing content across advertising platforms including Google, Facebook, LinkedIn, and other widely visited sites. By...
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